Privacy Policy

Last updated: September 9, 2026

WESTRIDGE ALG ("Westridge ALG", "we", "us", or "our") operates the website at https://westridgealg.com and provides lead generation, lead qualification, and appointment setting services to home remodeling and renovation contractors. We are committed to protecting the privacy of contractors, homeowners, and website visitors who share information with us.

Information we collect

• Contact information you submit through our forms or provide over the phone, such as first name, last name, email address, mailing or project address, and telephone number.
• Enquiry information, such as the message you send us, the type of remodeling project you are considering, project timeline, and general budget range.
• Appointment information, such as scheduled dates and times, rescheduling requests, and appointment notes.
• Messaging consent records, including whether you opted in to receive text messages, the date and time of that consent, and the wording you agreed to.
• Technical information automatically collected when you visit the site, such as IP address, browser type, device type, pages viewed, and referring page.

How we use information

• To respond to your enquiry and answer your questions.
• To qualify remodeling enquiries and schedule estimate appointments.
• To send appointment confirmations, reminders, rescheduling notices, and service-related updates by phone, email, or text message where you have provided the necessary consent.
• To deliver our services to contractor clients, including sharing the details of an appointment with the contractor who will attend it.
• To maintain records, prevent fraud and abuse, and comply with legal obligations.
• To operate, secure, and improve our website and internal processes.

Cookies and similar technologies

Our website uses cookies and similar technologies to keep the site functioning, remember basic preferences, and understand aggregate traffic patterns such as which pages are viewed most often. You can block or delete cookies through your browser settings. Some parts of the site may not function correctly if essential cookies are disabled.

Data retention

We retain personal information only as long as necessary for the purposes described in this policy. Enquiry and appointment records are generally retained for up to twenty-four months after the last interaction. Records of text messaging consent and opt-out requests are retained for as long as required to demonstrate compliance with applicable messaging regulations. When information is no longer needed, it is securely deleted or anonymised.

Service providers

We use a limited number of service providers to operate our business, such as hosting, customer relationship management, scheduling, telephony, and text messaging providers and aggregators. These providers may process personal information only on our instructions and only to the extent necessary to perform their services for us. They are bound by confidentiality and data protection obligations and are not permitted to use the information for their own purposes.

We do not sell personal information. We do not disclose personal information for marketing or promotional purposes.

SMS / Mobile Messaging

If you opt in to our text messaging program, we use your mobile number solely to send the messages described at the point of opt-in, such as appointment confirmations, reminders, rescheduling notices, service-related updates, and replies to your enquiries. You can reply STOP at any time to unsubscribe or HELP for assistance.

All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the text message services.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

To state this plainly: mobile information and SMS opt-in information are never shared for marketing or promotional purposes. Limited sharing occurs only with the service providers that are necessary to operate the messaging program, such as our messaging platform, aggregators, and support subcontractors acting on our behalf.

Security

We apply administrative, technical, and physical safeguards designed to protect personal information against loss, misuse, and unauthorised access, including access controls, encryption in transit, and staff confidentiality obligations. No method of transmission or storage is completely secure, but we work to protect information at every stage.

Your rights and choices

• Request access to the personal information we hold about you.
• Request correction of inaccurate or incomplete information.
• Request deletion of your information, subject to legal record-keeping duties.
• Withdraw consent to text messages by replying STOP, or to email by contacting us.
• Ask questions about this policy or how your information is handled.

To exercise any of these rights, contact us using the details below. We will respond within the time frame required by applicable law.

Children's privacy

Our services are directed to property owners and business operators. We do not knowingly collect personal information from children under the age of majority in their jurisdiction.

Changes to this policy

We may update this policy from time to time. The revised version will be posted on this page with a new "last updated" date. Material changes affecting how we use personal information will be communicated where required by law.

Contact us

WESTRIDGE ALG
1616 Parkway Blvd, Coquitlam, BC V3E 2Y5, Canada
Phone: +1 604-353-3410
Email: info@westridgealg.com

See also our Terms & Conditions.